Adventure Awaits Sweepstakes

When Cooper launched new tire for the everyday adventurer, they wanted to come up with a way to excite their target about it. 

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We partnered with Pack Up + Go to give away a prize bundle including free tires and a surprise road trip, where the winner would find out their destination just before setting off on their adventure! 

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MY ROLE:

Concepting, design, animation, XD website design, paid and organic social