To capture the lore behind Knott's Berry Farm's new haunted mazes, I created two entirely original works of art using AI that went to market on OOH and social creative. There are a lot of misconceptions out there about AI generated art, and I am proud to say I've found a way to tastefully leverage AI to bring my vision to life. These pieces weren't just generated from a prompt, they involved many hours of layering, retouching, and compositing.